THE ARCHITECTURE OF THE FINTECH ECOSYSTEM AS A TOOL FOR THE INNOVATIVE TRANSFORMATION OF BUSINESS STRUCTURES IN THE CONTEXT OF THE DIGITALIZATION OF THE ECONOMY
Abstract
The article explores the architecture of the FinTech ecosystem as a tool for the innovative transformation of business structures in the context of the digitalization of the economy. It is substantiated that the FinTech ecosystem represents a multi-level structure that integrates advanced technologies, digital platforms, and regulatory mechanisms, creating a new environment for the functioning of economic entities. The study proves that the systematic interaction of ecosystem elements provides a synergistic effect, facilitating changes in enterprise activities and the reconfiguration of business processes. Particular attention is paid to the conceptualization of the FinTech ecosystem as an object of strategic management, which enables business structures to adapt to a volatile external environment. The research highlights the critical role of architectural solutions in ensuring the flexibility of business models during the digital progress of the national economy. The potential of using APIs and decentralized financial protocols for scaling the innovative activities of business structures and increasing their investment attractiveness is evaluated. The relationship between the development of financial technologies and macroeconomic resilience is analyzed, positioning FinTech as a driver of modernization. Key systemic barriers that restrain transformation are identified: regulatory imperfections, institutional traps, and the complexity of integrating high technologies into management systems. Based on this diagnosis, vectors for integrating entrepreneurship into the digital space are outlined. Strategic imperatives for utilizing the potential of the FinTech environment to strengthen business competitiveness are proposed. Approaches to a national FinTech strategy are developed, including "regulatory sandboxes" and Central Bank Digital Currencies. It is concluded that architectural ecosystem development and the transition to predictive AI-based analytics are fundamental for the long-term resilience and sustainable development of the national economy under global challenges.
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